Crowdly

"Tate's is known for our signature thin-and-crispy, taste of homemade cookies baked with simple, real ingredients. Passionate about our brand's identity, we were looking for a way to grow our brand that felt authentic to who we are. We knew we had die-hard fans from the get-go, but needed an avenue to connect with them and harness that brand love at scale to spread awareness and excitement of our fastgrowing cookie brand."

"Our Hartz Insiders program has quickly proven to be a great success. It unlocks a direct channel to our best customers that’s been extremely valuable, and Crowdly has made it very easy to utilize. Our Insiders program is a powerful asset for executing our strategies around word-of-mouth brand growth, insights, product and campaign launches and more, helping Hartz lead innovation for the next 90 years."

“So much of the success of our spirits has been due to the word-of-mouth we’ve earned from advocates who love our brands. Bringing that online, and connecting with our most engaged fans and influencers is no longer a nice-to-have, but a necessity. Crowdly is helping us identify and connect with those true advocates as individuals and cultivate real, long-term relationships to provide them a more meaningful experience, while improving brand loyalty and encouraging increased word-of-mouth influence.”