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The Pereira O'Dell perspective is heavily influenced by the digital culture and focused on creating cross-disciplinary campaigns for progressive marketers. Pereira O'Dell is the first advertising agency to win an Emmy against regular television programming, winning "Outstanding New Approach to Television for the social film "The Beauty Inside" for Intel.
The Next Wave specialize in making people talk about your brand, turning a brand around, and creating business results that their clients love. Their get technology ("The Next Wave") and have the big ideas to make it work. Their focus is on solving business challenges first, not making ads. they utilize the most effective, affordable tools. They uncover hidden equity, they find universal truths, they craft campaigns that look easy, but theyren't.
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