“The new logos are resonating with those who have no prior connection to San Francisco Heritage. Our recent event to announce the third round of inductees to our Legacy initiative was packed! It was an entirely new audience with some familiar faces, our desired effect.”

“Winemaking is storytelling. The weather, soil and vine are woven together to tell the story of a particular vintage and a particular place. We relate that story…when [and in every way] we communicate… finally, when you drink one of our wines, you are actually participating in that story.”