CGPR is a public relations firm with a consumer focus, leveraging a wide scope of expertise on behalf of clients that are established leaders in their industries. This broad experience enables the Agency to utilize its over 75 years of expertise across a wide variety of categories including corporate communications, social media, government relations, crisis management, media relations and strategic planning.The one criteria established at the Agency's founding was to only work with clients who are involved in or that manufacture products for which the team has a passion. This approach has been an important element to the success of the Agency, not only because passion breeds enthusiasm and great work, but also, because passion results in commitment. CGPR provides first class customer service that generates long-term relationships with clients, averaging a minimum of five to seven years, above the industry average.
"CGPR’s ability to think big picture has been an integral part of our collective success. Our initial ask of the Agency was to drive visibility outside of the narrow focus of the outdoor category. CGPR has exceeded this goal by a long shot serving as a sharply focused brand partner that sees the possibilities of the LifeStraw brand beyond public relations. Whether this is driving awareness during an important sales period, providing guidance on a marketing partnership, or introducing a connection relating to female leadership, we have a true marketing partner in CGPR. we greatly value the Agency’s expertise, spirit of collaboration and ability to offer up suggestions that are not on my radar. Lastly, in a news cycle that is non-stop, we am always amazed at the Agency’s 24-7 ability to stay on top of trends, day or night. We look forward to having CGPR in the trenches with us in the future."
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