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Cardlytics is an advertising platform in banks' digital channels. They partner with financial institutions to run their banking rewards programs that promote customer loyalty and deepen banking relationships. In turn, they have a secure view into where and when consumers are spending their money. They use these insights to help marketers identify, reach and influence likely buyers at scale, as well as measure the true sales impact of marketing campaigns.
“It’s getting harder to acquire customers, but Cardlytics is working. They bring reliable, efficient scale.”
“Cardlytics’ unique targeting capabilities ensure we can acquire new customers and redirect competitive spend to Marriott. The customer experience means that there is no perception of discounting for our brand.”
"The Cardlytics user is outperforming our baseline user in almost every single metric we track. They’re watching more content and renewing their monthly subscriptions much longer.”
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