Camden is a bilingual full-service ad agency employing over 50 people at offices in Montreal, Toronto, and Lyon, France. They bring value to their clients by applying a philosophy they call pivotal thinking: the self-imposed duty to set the deliverables list aside and dig deeper before saying yes. Pivotal thinking is taking things apart and putting them back together. Filtering each project through lens after lens – holding each process up to the light. It’s a steady, steadfast commitment to awareness, understanding, and expertise.