“The more complicated a rewards program is, the less likely a consumer is to leverage it. We chose to launch with an MVP (Minimum Viable Product) that was simple/easy yet appealing. Now we can monitor the data, assess the participation, and throw additional and/or limited time perks/rewards onto it.”

“ByDesign’s recommendation of Ziplingo as a trusted and solid communications company carried a lot of weight in our decision. Ziplingo’s strong partnership with ByDesign is critical because it’s such a supportive partnership; it’s been invaluable.”