“Business Ahead have a breadth of experience and knowledge that made them the perfect fit for helping one of our clients gain confidence in their data. They conducted an Analytics Audit and a Google Tag Manager Audit, and provided an implementation plan for both. These entailed an identification of whether accurate data was being collected; whether the configuration was in line with our client’s marketing objectives; and whether there were additional ways in which meaningful insight about our client’s business, marketing campaigns and customers could be gleaned. Our client is very happy with the work and feels confident that the data issues have been identified and that there's a clear plan in place for not just resolving them, but for also gaining further insight. It was a pleasure to work with Business Ahead, who were organised and extremely professional. We thoroughly look forward to working with them again.”