Bloomreach Engagement FAQs

    • Who is Bloomreach Engagement best for - their role(s) within what kind of companies.

      CRM Managers, Analysts, Emailing Specialists, Online Marketing Specialists, and CRO Managers within Fashion, Retail, Banking, Travel, Telecommunications and Media companies.

    • How does Bloomreach Engagement benefit them?

      Exponea enables its users to collect, analyze, and activate data through multiple built-in channels. We offer these capabilities in a single integrated solution allowing for E2E campaign management thus preventing data silos, as opposed to a scenario where companies are using multiple solutions for data collection, analytics, and campaign execution (i.e. data silos).

    • How technical do users need to be to use Bloomreach Engagement's software?

      Simple use cases like email campaigns, website overlays, and web optimization do not require any technical skills. Advanced use cases like predictions, product recommendations, and complex omnichannel flows require more advanced users.

    • What makes Bloomreach Engagement a leader in this space?

      Exponea is a single integrated platform built from the ground up (without any acquisitions). This means that the moment the data is captured and stored in the unified single customer view, you can immediately visualize the data and act on it, with no delay and through any channel.

    • Who are Bloomreach Engagement's biggest competitors (3-5 companies)?

      Adobe, Salesforce, Oracle, Optimove, Emarsys

    • How/why is Bloomreach Engagement better than those competitors (or most others in their market)? What about Bloomreach Engagement is unique, stronger, easier, etc.?

      Exponea is a Customer Data and Experience Platform (CDXP) able to collect, analyze, and activate customer data in real‑time through multiple built-in channels. It combines CDP, Analytics, AI, Marketing Automation, and Conversion Rate Optimization into one integrated solution. It enables e‑commerce businesses to understand customer behavior, enrich customer data through AI, and immediately launch personalized campaigns for each individual customer through their preferred channels, at scale.

    • What kind of features can customers expect Bloomreach Engagement to release in the near future? And longer term?

      - Contextual Bandit Optimization - for website and email
      - Attribution Models
      - Landing Page Builder
      - Data Cleansing
      - Data Enrichment
      - Automated Insights

    • Which popular or common software does Bloomreach Engagement integrate with?

      We offer multiple native integrations to email, SMS, AdTech providers, e-commerce platforms, etc. (e.g. Mailgun, Shopify, Google Cloud, Google Marketing Platform, Facebook Ads, Google Ads, and many more). You can either have real-time data (webhooks, API) or schedule regular imports/one time imports of events/ customers/ catalogs or vouchers.

    • Software pricing can often be complex. If it's pretty straightforward, list tiers, pricing (per year, seat, etc) and limits for Bloomreach Engagement. If it's not simple, use broad estimates or ranges for typical setups.

      Pricing is based on activities (e.g. email - number of emails sent, website overlays - number of impressions).

    • Does Bloomreach Engagement offer a trial or free download available?

      No

    • Does Bloomreach Engagement offer any kind of training/education for their product?

      Exponea Academy - live online and in-person training for various levels of technical ability. Beginning with the basic functionality of Exponea and continuing through analytics and advanced capabilities.

    • What are the Bloomreach Engagement support options? List all.

      Free support
      Dedicated support - paid

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