Black & White is a right-sized team of designers, writers and developers working with corporate and B-to-B brands. They create memorable stakeholder brand experiences that shift perceptions, strengthen affinities and encourage goodwill. They specialize in creative services and messaging. For 25 years they have helped clients facilitate new business development and inspired customer loyalty by (re)positioning companies, products or services to accentuate points of differentiation. That differentiation is conveyed through message development and visual communications programs including branding campaigns, environmental graphics and print and digital media. Simply stated β they help businesses become more visible and better understood.
βAt First Internet Bank, we take pride in the entrepreneurial spirit that reimagined the traditional banking model. Black & White approached our annual report with the same passion, creating truly unique segments that captured the essence of our brand, from an idea our founder pondered at his kitchen table to the online bank that today serves customers nationwide.β
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