The Bigger Boat Testimonials

“We’ve always been advocates of utilising, and supporting other Yorkshire businesses and – after searching for a strong regional firm – we looked no further than The Bigger Boat because of the enterprise’s professionalism, experience and wide range of skills.”

"The customer journey process has changed that view, we now look at marketing in a far more end-to-end approach. We’ve only rolled out 10% of the opportunities identified, but it’s already making a difference to our business. By really analysing what our customers are looking for in a print finishing partner, we’ve been able to engage with our target audience much better. For example, we recently won a new account that is set to be a top 10 client, we expect that to add around £300k in sales over the next 12 months. Before we worked with The Bigger Boat we had a very traditional approach to marketing that was promotionally focussed. Marketing within the company was viewed as producing flyers or going to an exhibition."