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“The prototypes we build in Axure are used in conjunction with client meetings. We use them in those meetings to help clients make decisions. In the end, we want to use the tool that lets us quickly communicate and rapidly iterate.”
“The idea is to focus on your business objectives and work backwards to determine strategies that will accomplish them. Your objectives can relate to huge goals or a simple growth project. A key ingredient to this process is identifying friction. Friction hinders your customers’ journey and it holds the secret to how you can design solutions to improve their experience.”
Lucid Software helps companies and individuals solve complicated problems through its cloud-based visualization apps. Lucidchart, a diagramming application, and Lucidpress, a design solution, are utilized by over six million users, including Netflix, Dropbox, USA TODAY and Staples, making them two of the most popular productivity apps on the web. Since the Utah-based company’s founding in 2010, Lucid Software has grown in revenue by over 100 percent each year and has received numerous awards for its business and workplace culture. The Lucid team has expanded from one ambitious college student to a team of 150+ employees. With teams dedicated to front and back-end engineering, customer service, sales, marketing and quality assurance, Lucid Software is a thriving and profitable business.
Marvel App is a super simple design, prototyping, and collaboration platform for web, iOS, and Android, with over 1 million users. Their simple editor allows you to link all your designs together in a jiffy, then add gestures and transitions to make your prototype feel just like a real app or website. Create prototypes for the iPhone, iPad, Desktop, Apple TV, Apple Watch, and Android.
iRise is an enterprise visualization software and services company that works with some of the most recognizable brands in the world, helping business and IT departments better communicate, collaborate, and ultimately deliver better software in less time. iRise is the only solution that allows all stakeholders to collaborate, adapt and innovate on their vision in real time throughout the entire software delivery process. Headquartered in El Segundo, Calif., iRise is backed by Morgan Stanley Venture Partners, and Deutsche Bank, and has sales offices across North America and in London.
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