Attention Insight is AI-powered platform can produce eye tracking heatmaps that are 90-96% accurate without any human participants involved. Previously they collected data from their own commissioned eye tracking studies and from open-source eye tracking datasets. By feeding this data to their deep learning algorithm, they trained it to perceive various designs and images just like humans do.
"It will sure give you a better starting position. CRO specialists know that starting halfway up the ladder is much better than starting at the bottom. If you can use AI to approximately measure the site’s CRO before running traffic, you will save time and resources for yourself and your clients."
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