“So we put on the event: We had 3,500 attendees. Made about $10,000 in sponsorship revenue. Nothing crazy, but considering we only had 8 weeks, I’m pretty happy with it. All our speakers presented live. (Except one who had double-booked with his wedding! We let him pre-record his session.) It was a crazy experience: I would wake up at 6am, fix things that we noticed the night before. The first talk would go live at 2pm. Then for the next 8 hours I would host talks. Finally I’d upload the recordings and the platform would send them out as replays. Apart from hosting the live talks and editing the replays, the platform did it all. And boy, did it do it well! On the frontend, attendees saw an incredible platform delivering content across a range of categories and speakers. We even had Ilona Abramova, Head of Content at AppSumo, give a talk as well. But behind the scenes, I was working frantically to get everything out and keep everything running smoothly.”
“If I could say one thing, it’s to put more skin in the game at every opportunity and to take bigger swings. Another is to know your worth and to stand in it without the slightest apology. Because even though I’m a dealmaker, I don’t do discounts, and I can guarantee that the guys around the table aren’t doing that either.”









