“As a rule, dating apps have a choice: either build up expertise internally, which takes a lot of time, or hire a freelance specialist and rely on their experience, which is risky. Appness stands out as a credible Facebook add-on with extensive expertise, a clear methodology and a transparent toolkit. We knew that we could accomplish our custom goals with them, but in the end, in addition to the definite volume of installs, we also got meaningful expertise in driving traffic.”