Ampersand & Ampersand co-create digital platforms with innovators in healthcare who share their mission: to generate practical benefit for patients, clinicians and society through technology. They are a multi-award winning team of healthcare professionals, creatives, engineers and visionaries united by a single goal: to produce the best possible work, and in doing so, to make a meaningful impact on the world around them. They see other people doing the same-old and They see same and old. They embrace curiosity, difference and the questions no one else asks. The present and the future are about disruption: new business models, differentiated services, betterment through collaboration. At the same time they believe that innovation must be protected, nurtured and allowed to evolve. They want, do, think, walk and talk difference. They are collaborators with values, committed to research and development, to finding better answers, to blending rigour with magic to accelerate strategic innovation and create stand-out products and campaigns for their clients: