"The main thing for me is Air saves a ton of time. It means I don't have to run after people to find assets. It removes the back-and-forth between the organic and paid social teams – there's no confusion on whether or not the assets are approved. Air maintains visibility as our teams grow, which saves so much time. Air saves me, over the course of a month, around three days of time. That's hours I'm not following up with people to find assets and hours I'm not spending discussing approvals with different social teams."