Acquia CDP ingests first party data into the platform via real-time connectors and APIs, including profile data from customer facing systems, transaction data from order management and POS systems, and engagement data from interaction systems such as the website, email, and the call center. Acquia CDP also connects to customer activation systems to enrich personalized customer engagement.
"[Acquia CDP] gives us a deeper level of insight into our customers allowing for more targeted offers. [Acquia CDP] also helps to identify customer-acquisition channels that bring in the highest value customers, maximizing our advertising ROI."
“If you don’t have the time or money to do data science in house, but you care about hyper-targeted and personalized marketing campaigns, then I recommend that you choose AgilOne. Seeing such significant increases in engagement and revenue lifts has proven that AgilOne really works.”
"We operate in a very competitive marketplace. Unifying our customer data and analytics with AgilOne allows us to better know which customers to acquire and retain through enhanced experiences. This is a core strategy for us.”
Read Acquia CDP Reviews, Testimonials & Customer References from 25 real Acquia CDP customers.
Browse Acquia CDP Case Studies, Customer Success Stories, & Customer References from 23 businesses that use Acquia CDP.
Watch Acquia CDP Customer Videos to learn why 4 businesses chose Acquia CDP.