Affirm

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Read 69 Affirm reviews and testimonials from customers, explore 68 case studies and customer success stories, and watch customer videos to see why companies chose Affirm as their Buy Now Pay Later Software

Affirm’s mission is to deliver honest financial products that improve lives. By building a new kind of payment network — one based on trust, transparency and putting people first — we empower millions of consumers to spend and save responsibly, and give thousands of businesses the tools to fuel growth. Unlike credit cards and other pay-over-time options, we show consumers exactly what they will pay up front, never increase that amount, and never charge any late or hidden fees.

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Customer Rating Review Scorebased on 1966 reference ratings
4.8/5.0 (1966)
  • Market Leader 2025 2025
    Summer 2025Market LeaderBuy Now Pay Later Software

Featured Testimonials

  • “None of the other options gave us any confidence the outcome would be better than what Affirm gave us. Our customer base thus far has been limited to people who can afford our higher priced products.”

  • “As we started the e-commerce process, we wanted to have that very honest, open, authentic experience for the consumer."

  • “Because travel is becoming more accessible, customers want to be able to buy flights quickly, conveniently, and affordably. Therefore, the installment plan worked really well with our mission to attract these customers.”

Featured Case Studies

  • Affirm Split Pay Helps Cole Haan 'write New Rules' for Conversion

  • Bringing clean air to more consumers through modern payments

  • How Layla Is Driving Sales in the Crisis

Additional Affirm Information & Resources

Read Affirm Reviews, Testimonials & Customer References from 69 real Affirm customers.

Browse Affirm Case Studies, Customer Success Stories, & Customer References from 68 businesses that use Affirm.