Affirm

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Read 69 Affirm reviews and testimonials from customers, explore 68 case studies and customer success stories, and watch customer videos to see why companies chose Affirm as their Buy Now Pay Later Software

Affirm’s mission is to deliver honest financial products that improve lives. By building a new kind of payment network — one based on trust, transparency and putting people first — we empower millions of consumers to spend and save responsibly, and give thousands of businesses the tools to fuel growth. Unlike credit cards and other pay-over-time options, we show consumers exactly what they will pay up front, never increase that amount, and never charge any late or hidden fees.

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Customer Rating Review Scorebased on 2076 reference ratings
4.8/5.0 (2076)
  • Market Leader 2025 2025
    Summer 2025Market LeaderBuy Now Pay Later Software

Featured Testimonials

  • "It's a better checkout solution that enables consumers to move quicker on their purchase than they may have otherwise."

  • “Everyone flocks to Amazon not just because of price but because of ease of use.”

  • "Promotion is a potential ‘needle mover,’ but it is nearing its limits as there is risk of giving away margin, resetting customers’ value expectations, and adversely affecting brand perception.”

Featured Case Studies

  • SwissWatchExpo is making luxury watches more attainable

  • How Boosted Inc. is modernizing commutes with Affirm

  • Affirm's Adaptive Checkout helps LuisaViaRoma drive sales with personalization

Additional Affirm Information & Resources

Read Affirm Reviews, Testimonials & Customer References from 69 real Affirm customers.

Browse Affirm Case Studies, Customer Success Stories, & Customer References from 68 businesses that use Affirm.