“Data Studio enabled our team to present data like never before! We are now sharing website metrics with our global team and executive leaders. Data Studio allowed them to see everything that’s happening on our website at any time without the need to learn complicated segments or filters. Genesys is making business decisions faster and smarter. Definitely a game changer for us.”
“The fan insights we gained using Google Analytics 360 with Google BigQuery during the recent Championship Tour season allowed us to reduce our cost per conversion by more than 50%, which more than doubled the efficiency of our ad spend aimed at driving fan engagement and content viewership.”
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