AdRoll

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Read 155 AdRoll reviews and testimonials from customers, explore 69 case studies and customer success stories, and watch 17 customer videos to see why companies chose AdRoll as their Marketing Automation Software

AdRoll is a marketing and advertising platform that helps B2C businesses run, measure, and optimize multi-channel, full funnel campaigns. Powered by industry-leading AI and automation, the AdRoll platform’s machine learning analyzes both real-time and historical data to drive traffic and sales. AdRoll helps customers generate more than $246 billion in sales annually and has been used by over 120,000 brands since 2006. AdRoll is a division of NextRoll, Inc.

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Customer Rating Review Scorebased on 3448 reference ratings
4.7/5.0 (3448)
  • Market Leader 2025 2025
    Summer 2025Market LeadereCommerce Advertising Platforms
  • Market Leader 2025 2025
    Spring 2025Market LeaderMarketing Attribution Software

Featured Testimonials

  • "I appreciate that I can log into the dashboard and easily create new ads, or pause or reactivate existing ads within seconds. I know I can count on AdRoll’s technology and account managers to optimize my campaigns."

  • "With AdRoll, we could create custom ads at scale without spending additional time or resources. It’s generated impressive returns and increased online sales by _____%."

  • "AdRoll has been instrumental in our digital marketing efforts. They helped us drive a 115% return on investment and enabled us to target our prospects cross-device and cross-platform."

Featured Case Studies

  • Skull Shaver - Customer Case Study

  • AlgaeCal Uses AdRoll to Measure Marketing Mix Performance Accurately

  • How A Hunger and Poverty-Fighting Global Non-Profit Runs Donation Campaigns Efficiently with AdRoll

Featured Customer Videos

Additional AdRoll Information & Resources

Read AdRoll Reviews, Testimonials & Customer References from 155 real AdRoll customers.

Browse AdRoll Case Studies, Customer Success Stories, & Customer References from 69 businesses that use AdRoll.

Watch AdRoll Customer Videos to learn why 17 businesses chose AdRoll.