AdRoll

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Read 155 AdRoll reviews and testimonials from customers, explore 69 case studies and customer success stories, and watch 17 customer videos to see why companies chose AdRoll as their Marketing Automation Software

AdRoll is a marketing and advertising platform that helps B2C businesses run, measure, and optimize multi-channel, full funnel campaigns. Powered by industry-leading AI and automation, the AdRoll platform’s machine learning analyzes both real-time and historical data to drive traffic and sales. AdRoll helps customers generate more than $246 billion in sales annually and has been used by over 120,000 brands since 2006. AdRoll is a division of NextRoll, Inc.

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Customer Rating Review Scorebased on 3316 reference ratings
4.7/5.0 (3316)
  • Market Leader 2025 2025
    Summer 2025Market LeadereCommerce Advertising Platforms
  • Market Leader 2025 2025
    Spring 2025Market LeaderMarketing Attribution Software

Featured Testimonials

  • "AdRoll is a vital part of our online marketing strategy. We love how AdRoll assists across multiple channels."

  • "Retargeting with AdRoll is an important part of our marketing mix and helps us achieve our KPIs."

  • “AdRoll has helped us better communicate our values as a brand, and understand the audience that supports our international growth. They help us create and manage our goals in-house and uncover insights that turn data into action. AdRoll feels like an extension of our team.”

Featured Case Studies

  • How an Agency Enables Growth for Ecommerce Brands with AdRoll

  • How Scarlett Rocourt, Founder & CEO of Wonder Curl, Optimized Marketing with AdRoll

  • How a Pet Care Brand Achieves 10x ROAS with AdRoll

Featured Customer Videos

Additional AdRoll Information & Resources

Read AdRoll Reviews, Testimonials & Customer References from 155 real AdRoll customers.

Browse AdRoll Case Studies, Customer Success Stories, & Customer References from 69 businesses that use AdRoll.

Watch AdRoll Customer Videos to learn why 17 businesses chose AdRoll.