AdRoll

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Read 155 AdRoll reviews and testimonials from customers, explore 69 case studies and customer success stories, and watch 17 customer videos to see why companies chose AdRoll as their Marketing Automation Software

AdRoll is a marketing and advertising platform that helps B2C businesses run, measure, and optimize multi-channel, full funnel campaigns. Powered by industry-leading AI and automation, the AdRoll platform’s machine learning analyzes both real-time and historical data to drive traffic and sales. AdRoll helps customers generate more than $246 billion in sales annually and has been used by over 120,000 brands since 2006. AdRoll is a division of NextRoll, Inc.

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Customer Rating Review Scorebased on 3452 reference ratings
4.7/5.0 (3452)
  • Market Leader 2025 2025
    Summer 2025Market LeadereCommerce Advertising Platforms
  • Market Leader 2025 2025
    Spring 2025Market LeaderMarketing Attribution Software

Featured Testimonials

  • "We are very happy with the powerful partnership between Virtua and AdRoll. We have doubled our conversion rate and the cost per acquisition has consistently been 30% lower than our goal."

  • "We were thrilled to try LiquidAds on FBX as we've had great success on the platform. We've seen even greater click-through rates using this technology and, as a result, our overall cost-per-click on FBX campaigns has decreased."

  • "Retargeting has become an increasingly important marketing channel for us to maximize conversions and re-engage our customers. With AdRoll, we can trust that we’re using the most cutting-edge tactics and the most powerful technology."

Featured Case Studies

  • World Nomads - Customer Case Study

  • I’d Rather Be With My Dog - Customer Case Study

  • Dermalogica - Customer Case Study

Featured Customer Videos

Additional AdRoll Information & Resources

Read AdRoll Reviews, Testimonials & Customer References from 155 real AdRoll customers.

Browse AdRoll Case Studies, Customer Success Stories, & Customer References from 69 businesses that use AdRoll.

Watch AdRoll Customer Videos to learn why 17 businesses chose AdRoll.