AdRoll is a marketing and advertising platform that helps B2C businesses run, measure, and optimize multi-channel, full funnel campaigns. Powered by industry-leading AI and automation, the AdRoll platform’s machine learning analyzes both real-time and historical data to drive traffic and sales. AdRoll helps customers generate more than $246 billion in sales annually and has been used by over 120,000 brands since 2006. AdRoll is a division of NextRoll, Inc.
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"We are very happy with the powerful partnership between Virtua and AdRoll. We have doubled our conversion rate and the cost per acquisition has consistently been 30% lower than our goal."
"We were thrilled to try LiquidAds on FBX as we've had great success on the platform. We've seen even greater click-through rates using this technology and, as a result, our overall cost-per-click on FBX campaigns has decreased."
"Retargeting has become an increasingly important marketing channel for us to maximize conversions and re-engage our customers. With AdRoll, we can trust that we’re using the most cutting-edge tactics and the most powerful technology."
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