AdRoll

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Read 155 AdRoll reviews and testimonials from customers, explore 69 case studies and customer success stories, and watch 17 customer videos to see why companies chose AdRoll as their Marketing Automation Software

AdRoll is a marketing and advertising platform that helps B2C businesses run, measure, and optimize multi-channel, full funnel campaigns. Powered by industry-leading AI and automation, the AdRoll platform’s machine learning analyzes both real-time and historical data to drive traffic and sales. AdRoll helps customers generate more than $246 billion in sales annually and has been used by over 120,000 brands since 2006. AdRoll is a division of NextRoll, Inc.

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Customer Rating Review Scorebased on 3416 reference ratings
4.7/5.0 (3416)
  • Market Leader 2025 2025
    Summer 2025Market LeadereCommerce Advertising Platforms
  • Market Leader 2025 2025
    Spring 2025Market LeaderMarketing Attribution Software

Featured Testimonials

  • "Bookings are up. Revenue is up. And the good thing is we have more quality conversions and leads more valuable ones. [But] the biggest reason we use AdRoll? We get an easy-to-use system with a personal touch, saving me time."

  • "People forced to stay at home during lockdown accelerated the shift from physical retail to e-commerce. We have seen an increase in our conversion rate from May."

  • "AdRoll's responsive customer support team and innovative platform have made it easy for us to get up and running on Facebook quickly, and for us to optimize, track and adjust campaign metrics, if necessary."

Featured Case Studies

  • Dermalogica - Customer Case Study

  • Building Momentum Maximizing Brand Awareness with AdRoll

  • How AdRoll Helped a Family Business Achieve 7X Return on Ad Spend

Featured Customer Videos

Additional AdRoll Information & Resources

Read AdRoll Reviews, Testimonials & Customer References from 155 real AdRoll customers.

Browse AdRoll Case Studies, Customer Success Stories, & Customer References from 69 businesses that use AdRoll.

Watch AdRoll Customer Videos to learn why 17 businesses chose AdRoll.