Admix has pioneered In-Play, a new monetization solution enabling game developers to monetise via data-driven product placements inside gameplay. Think replacing an in-game billboard with a real life advert - it generates revenue for the developer in an advertiser friendly way, but is as non-intrusive as a real life billboard is on a walk through a city.
"We easily implemented our first In-Play ad placement in less than 30 minutes. The In-Play ads blend nicely within our street scenes, plus it's resistant to iOS 14. [In-Play] is a no brainer for me."
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