AdRoll ABM (formerly RollWorks)

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Read 44 AdRoll ABM (formerly RollWorks) reviews and testimonials from customers, explore 33 case studies and customer success stories, and watch 1 customer videos to see why companies chose AdRoll ABM (formerly RollWorks) as their Account-Based Marketing Platforms

AdRoll ABM is a full-funnel account-based marketing product built for B2B marketers who need to turn buyer signals into real revenue impact. Formerly known as RollWorks, AdRoll ABM is now part of AdRoll —an AI-powered connected advertising platform trusted by mid-market businesses for nearly two decades. With industry-leading multi-channel advertising, proprietary buyer insights, and AI-driven orchestration, AdRoll ABM helps you identify the right accounts, engage decision-makers at the right moments, and measure pipeline and revenue impact with clarity and confidence.

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  • 33 Case Studies View
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Customer Rating Review Score based on 2235 reference ratings
4.8/5.0 (2235)
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Featured Testimonials

  • “If RollWorks wasn’t here, it’d be a lot more of a manual effort. We love that we can add contact level segmentation and Intent-based signals into a platform that’s all …

    Brandon Santos Senior Digital Marketing Manager

  • “The RollWorks platform is really intuitive and user-friendly — and the fact that it's supported by data and insights built over the last 12 years — I felt RollWorks had …

    Carly Dell Director of Demand Generation

  • "By understanding your personas and layering on Tier’d approaches, you’re able to give scalable 1:1 online and offline experiences that break through the noise. Then you can focus on scalability …

    Derek Ries Director of Marketing Operations
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Featured Case Studies

  • How a Growing Logistics Software Provider Used RollWorks to Bring in High-Quality …

    Katie McCauley Marketing Manager

  • How Digital Guardian Increased Sales-Qualified Leads by 33%

    Ellen Zhang Acquisition Marketing Manager

  • How Transpay Increased Engagement at Half the Cost

    Tina Cabanez Director of Marketing
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Featured Customer Videos

  • Total Expert - Customer Success Story (Liz Larson - Senior Lifecycle Marketing Manager)
    Play Video
    Liz Larson Senior Lifecycle Marketing Manager
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Additional AdRoll ABM (formerly RollWorks) Information & Resources

Read AdRoll ABM (formerly RollWorks) Reviews, Testimonials & Customer References from 44 real AdRoll ABM (formerly RollWorks) customers.

Browse AdRoll ABM (formerly RollWorks) Case Studies, Customer Success Stories, & Customer References from 33 businesses that use AdRoll ABM (formerly RollWorks).

Watch AdRoll ABM (formerly RollWorks) Customer Videos to learn why 1 businesses chose AdRoll ABM (formerly RollWorks).

FeaturedCustomers has 1,907,125+ validated customer references including reviews, case studies, success stories, customer stories, testimonials and customer videos that will help you make better software purchasing decisions.