AdRoll ABM (formerly RollWorks)

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Read 44 AdRoll ABM (formerly RollWorks) reviews and testimonials from customers, explore 35 case studies and customer success stories, and watch 1 customer videos to see why companies chose AdRoll ABM (formerly RollWorks) as their Digital Advertising Software

AdRoll ABM is a full-funnel account-based marketing product built for B2B marketers who need to turn buyer signals into real revenue impact. Formerly known as RollWorks, AdRoll ABM is now part of AdRoll —an AI-powered connected advertising platform trusted by mid-market businesses for nearly two decades. With industry-leading multi-channel advertising, proprietary buyer insights, and AI-driven orchestration, AdRoll ABM helps you identify the right accounts, engage decision-makers at the right moments, and measure pipeline and revenue impact with clarity and confidence.

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  • 44 Testimonials View
  • 35 Case Studies View
  • 1 Customer Videos View
Customer Rating Review Score based on 2420 reference ratings
4.8/5.0 (2420)

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Featured Testimonials

  • "By understanding your personas and layering on Tier’d approaches, you’re able to give scalable 1:1 online and offline experiences that break through the noise. Then you can focus on scalability …

    Derek Ries Director of Marketing Operations

  • "The insights and strategies provided by Invalshoek transformed our approach. We're now reaching the right people with the right message."

    Martijn Groot Chief Marketing Officer

  • “We went to work identifying these target accounts and the individuals that these accounts that we wanted to run omni-channel campaigns to.”

    Nathan Lenyszyn Vice President of Marketing
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Featured Case Studies

  • The ABM strategy GaggleAMP used to generate 6 deals in less than …

    Michelle Brammer Director of Marketing

  • How PayScale saw 6x ROI in revenue with their ABM program

    Brian Steel Senior Marketing Manager

  • How BetterCloud took a quality over quantity approach to their marketing strategy …

    Derek Ries Director of Marketing Operations
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Featured Customer Videos

  • Total Expert - Customer Success Story (Liz Larson - Senior Lifecycle Marketing Manager)
    Play Video
    Liz Larson Senior Lifecycle Marketing Manager
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Additional AdRoll ABM (formerly RollWorks) Information & Resources

Read AdRoll ABM (formerly RollWorks) Reviews, Testimonials & Customer References from 44 real AdRoll ABM (formerly RollWorks) customers.

Browse AdRoll ABM (formerly RollWorks) Case Studies, Customer Success Stories, & Customer References from 35 businesses that use AdRoll ABM (formerly RollWorks).

Watch AdRoll ABM (formerly RollWorks) Customer Videos to learn why 1 businesses chose AdRoll ABM (formerly RollWorks).

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