Work Now, Sleep Later is 530medialab's motto and non-conformity their fuel. They take a different approach to problem solving without losing sight of the whole picture. From conception to execution, they use equal parts magic and science to create without restrictions. They dive in, get their hands dirty and deliver. 530medialab is a unique digital creative shop that has honed their obsession with lifestyle, youth culture and media into creating digital brand connections for their clients with solutions that are original, lasting and authentic. They work without restrictions, challenging preconceived ideas and expectations in a way that remains true to their past, while building for the future.