"They 11:FS have different expertise coming from different virtual banks and this is valuable for us. Besides, when you look at the market and you try to understand the pain points and 11:FS helped us and we created the methodology together, and that methodology helped us a lot."
"The Jobs to be Done exploration we did with 11:FS, paired with their ethnographic work, gave us deep insights into how to design a value proposition resonant with our customers’ needs."
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