Frequently Asked Questions
Describe who the software is best for - their role(s) within what kind of companies.
Salsa offers solutions exclusively for small, medium, and large nonprofit organizations.

Salsa Engage is online marketing, fundraising, and advocacy that can is easy to use for start-up and small nonprofits ($500K - $2M) with limited staff and budget, is powerful enough to suite the needs of mid-size nonprofits ($2M - $50M) with dedicated staff, and is sophisticated enough for large nonprofit organizations ($50M - $200M) with integration and customization needs.

Salsa Engage has a native integration with Salsa CRM and an integration with Salesforce.

Salsa CRM is donor management software that is best suited for mid-size nonprofits ($2M - $50M) who have development staff that want the fundraising power and reporting flexibility of the most expensive CRM platforms at a fraction of the cost!
How does this software benefit them?
Target and Segment Prospective Supporters
Build rich, detailed supporter profiles and group similar constituents into custom segments based on demographics, giving level, location, wealth data, etc.

Connect with Potential Supporters
Leverage sophisticated targeting techniques to personalize your communications with supporters. Reach them with relevant content via email, Facebook ads, and mobile!

Convert Subscribers, Donors, and Advocates
Make it easy for your website visitors and subscribers to sign-up, then deepen engagement beyond sign-up and turn them into donors and advocates.

Streamline Donor Data
By hosting fundraising, communications, and prospect data in the same place, you'll maximize staff efficiency and save time. Automation and intuitive data entry tools cut manual, time-consuming tasks.

Optimize Your Strategy
With robust reporting features and dashboard analytics, zeroing in on the right data and producing reports are a breeze. Spend more time focusing on what's important — cultivating your donors!

Personalize Your Outreach
Don't just communicate with your donors; inspire them! With in-depth donor profile data, you can craft the most relevant messaging to drive your supporters to action and build lifelong relationships.

Acquire More Donors
Convert visitors into donors on any device, and exploit the 200% increase in mobile giving! Engage your donors on the online platforms they know and love.

Cultivate Donor Relationships
Target donors with precision. Contact supporters with relevance. Turn subscribers into donors and upgrade one-time givers into major donors.

Retain More Donors
Execute your giving strategy, thank every donor immediately, and easily report on lapsed donors and expiring memberships for sustainable fundraising.

Educate Communities
Informed citizens are powerful. Introduce new subscribers with an automated welcome series to educate them about your cause, your programs, and how they can help!

Organize the Grassroots
Consistently keep supporters up to date on policy issues through eNewsletters and social media, and coordinate rallies, marches, or other events through event registration tools.

Activate Supporters
Quickly publish action alerts to unleash supporter actions through online petitions, click-to-call, targeted messages to legislators, and Facebook and Tweet a rep functionality.
How technical do users need to be to use the software?
Salsa Engage and Salsa CRM have rich training and education programs that enable less technical nonprofit professionals to become comfortable within a short time.
What makes Salsa Labs a leader in this space?
For nonprofits looking to scale their digital engagement and manage campaigns all in one place, Salsa Engage is an ideal fit. Salsa Engage has core online marketing and marketing automation tools that are central to online advocacy, online fundraising, peer to peer fundraising, and event fundraising campaigns

For more on how Salsa is a leading nonprofit software vendor, please visit
Who are your biggest competitors (3-5 companies)?
For more on how Salsa compares to other nonprofit software vendors, please visit
How/why is Salsa Labs better than those competitors (or most others in their market)? What about it is unique, stronger, easier, etc.?
For more on how Salsa is different, please visit
What kind of features can customers expect to see in the near future? And longer term?
Which popular or common software does your product integrate with?
Salesforce + Salsa Engage
Facebook + Salsa Engage
Double the Donation + Salsa Engage

Donor Search + Salsa CRM
Wealth Engine + Salsa CRM
Quickbooks + Salsa CRM
Software pricing can often be complex. If it's pretty straightforward, list tiers, pricing (per year, seat, etc), limits, etc. If it's not simple, use broad estimates or ranges for typical setups.
Pricing for Salsa depends on two factors. What solutions are required (ex. online fundraising, online advocacy, CRM, etc...) and how large of a list size (# contact records) are being uploaded to Salsa. Please reach out to or 888-609-3550 to get a custom quote today!
Is there a trial or free download available?
What kind of training/education is offered?
New users immediately get access to the interactive eLearning platform, Salsa Scholars, that contains instructor-led, user-paced training courses that teach all the ins and outs of Salsa Engage and Salsa CRM. Salsa Scholars is constantly updated to reflect enhancements made in new releases.

In addition, our Smart Start Fundraising and Smart Start Advocacy courses combine a live group webinar with a 1-on-1 best practice training session with a Salsa expert.
Describe the implementation process and timeline.
Switching software can be daunting. That's why Salsa has a team of dedicated conversion experts to help you move from your existing tools with disparate data sets over to one unified system in Salsa!

New Salsa Engage users can get started almost immediately. Implementation involves establishing a merchant services account, uploading your contact names and email addresses, and transferring sign up forms, emails, donation forms, advocacy forms, and any other digital content over to Salsa Engage. Salsa's conversion team walks new users through every step of the way.

New Salsa CRM user implementation involves migrating from one fundraising and development database to another. This can be completed by the organization themselves or by Salsa. Our team has successfully completed thousands of conversions from Raiser's Edge, eTapestry DonorPerfect, EveryAction, NeonCRM, Kindful, Giftworks, Excel, and almost any other database. After completing a first round of data migration, our team will work with new users to identify any missing data points and ultimately get 100% approval from new organizations that all the data is there before we turn the keys over. From start to finish, new users can expect to be up and running within 90 days.
What are the support options? List all.
Salsa customers have access to phone and email support from 8AM - 8PM ET.

In addition, Salsa's rich Support Center knowledgebase answers many of the most common questions and in-app tips help guide users through the software with ease.